Discovering AlUla's Ancient Heart: A Journey Through Old Town's Rich History and Culture







AlUla's Old Town stands as a remarkable testament to centuries of continuous human habitation, showcasing how diverse civilizations have shaped and adapted to its distinctive landscape. Recognized by the United Nations World Tourism Organization as a premier tourism village in 2022, this historic settlement, continuously inhabited from the 12th century until the 1980s, boasts 900 identified properties and a 10th-century castle. Today, it offers an immersive, car-free experience, inviting visitors to explore its rich past and vibrant present, encompassing the ancient Old Town, a thriving oasis, and the contemporary AlJadidah arts district. This commitment to sustainable regeneration ensures that AlUla Old Town remains an unmissable destination, blending historical grandeur with modern cultural expression.
Journeying into the ancient Old Town reveals its past not just as a residential area, but as a pivotal crossroads for pilgrims, travelers, and merchants along the famed Incense Road. This hub facilitated trade and social interaction for successive generations, evolving through various civilizations. While ongoing archaeological research seeks to fully understand the motivations behind historical population movements, it is clear that the town flourished from the 10th century until its eventual abandonment in the 1980s. Many contemporary locals can recount personal stories and ancestral ties to the Old Town, with local storytellers, known as rawis, enriching the visitor experience by sharing intimate narratives of AlUla’s historical and present-day life. The town’s unique architecture, characterized by closely built mudbrick houses designed for fortification, and its 14 historical gates, underscore its strategic importance. Today, an ambitious restoration initiative is carefully reviving these ancient structures and pathways, ensuring their authentic preservation for future generations.
Among the indelible landmarks within the Old Town, the Tantora Sundial holds particular significance. For communities whose daily rhythms were dictated by celestial movements, this ancient device was crucial for determining time and marking the beginning of the winter planting season. This tradition, once a cause for significant celebration, continues to resonate today. The newly established Dar Tantora by The House Hotel, featuring 30 heritage 'Dars' (doors), seamlessly integrates these historic mud-brick structures into a luxurious five-star accommodation, offering a truly unique and authentic hospitality experience that honors the past while embracing modern comfort.
Market Street, spanning the length of the Old Town, has always been the pulsating heart of daily commerce and social life. Historically, it served as a bustling marketplace where locals procured essentials and traded goods. Today, it continues this legacy, hosting an array of coffee shops, restaurants, jewelers, and artisan craft stores. The street seamlessly transitions into AlJadidah, where the Incense Road is adorned with a vibrant painted carpet, a monumental mural created through collaborative efforts between artists and local residents. Visitors are encouraged to admire the local artistry gracing building facades and explore the various creative spaces and exhibitions. AlJadidah offers a dynamic fusion of contemporary art and ancient heritage, providing a pedestrian-friendly environment where diverse culinary delights, from artisanal coffee to exquisite oasis-to-table dining, can be savored.
Perched atop the Old Town, AlUla Castle offers a commanding perspective of the entire oasis valley. Accessible via an Old Town tour led by a rawi, reaching the castle involves navigating the charmingly narrow passages and ascending challenging steps. The effort is amply rewarded by the panoramic views, encompassing the vast oasis and the intricate cluster of mudbrick houses below. Dating back to the 10th century, the castle is not only a significant historical site but also provides an unparalleled viewpoint, making the journey an unforgettable part of the AlUla experience.
While individual exploration of the Old Town's charm is possible, engaging in a guided tour with a rawi is highly recommended for a deeper understanding. These storytellers, integral to Arabic culture, traditionally preserved the region's oral history, offering unique insights into the town's past. A typical hour-long tour covers approximately 900 houses, 500 shops, five town squares, and AlUla Castle. The rawi illuminates the history of its inhabitants, travelers, and pilgrims, often sharing personal family anecdotes. They also explain the construction methods, materials, and design philosophies that shaped the city, providing a comprehensive historical context.
AlUla Old Town is a living museum, where ancient history and vibrant contemporary life intertwine. Visitors can immerse themselves in the stories told by the sun-dials and the castle, wander through the dynamic Market Street and AlJadidah arts district, and savor unique culinary offerings that range from traditional Saudi cuisine to international fine dining. This destination offers a profound connection to human heritage and a vision of sustainable tourism.